Think press releases are only used for announcing a local 5K race or upcoming fundraiser? Think again.

Press releases for law firms are a great tool to get your name out into the community and raise awareness of the things you’ve been doing. It’s essential to connect with people through local media in order to increase your firm’s profile.

But how do you know what to publicize? There are probably dozens of things going on around your office that deserve a press release — things you might not have …

Even a lion in the courtroom can become a kitten upon hearing these two little words: Social media.

Lawyers have a conflicted relationship with social networking and other subsets of the online world, including blogging. On the one hand, many attorneys and firms realize it’s essential to be online producing content, so that they can reach current and prospective clients and demonstrate their expertise. But on the other hand, they worry that people could say bad things about them on their blogs or social media sites, damaging the reputation they’ve …