Every day, lawyers make decisions on what tasks to prioritize throughout their day. On court days, they focus on preparing their client statements and practicing their oral arguments. On days when they meet with clients, they study the case and ask questions to help them with their legal strategy.

However, when it comes to legal marketing, it can be much less obvious what the priorities are for attorneys. Many lawyers know less about legal marketing than they do about the law, so they may feel overwhelmed when they consider all …

You know how important it is to market your law firm’s services. It helps draw in new clients and establishes your firm as a well-known, trusted name in the community.

However, you and your associates may have days packed with court cases, meeting with clients and writing briefs on their behalf. You can barely manage to carve out time to refill the break room coffee maker, let alone write a bunch of copy for a marketing plan. What should your firm do? The answer may be to hire a freelance …